| Contents: |
Introduction : the risky business of life -- The evolution of risk : how our ancient biology distorts our dealings with sharks, snakes, and a changing world -- The sea of denial : why rising seas and heart disease are hard to stop -- Suckers for a pretty face : how sex and love lure us to let down our guard -- Why we botch rare risks : the strange story of the big one, 9/11, Katrina, and deepwater horizon -- The balancing act : the give and take game of driving and financial collapses -- Losing control and gaining fear : small aircraft, fear of riding along, and conspiracy theories -- The story of vaccines and autism : why stories rule and statistics don't -- The thing we fear more than death: how our need to belong makes us vulnerable to con men and fearful of podiums -- What do cave diving, naked skydiving, and entrepreneurship have in common? : the delicate dance of risk and reward -- Living in a risky world. |